منابع مشابه
A Competitive Analysis of Personalized Pricing with Quality Customization
Firms are increasingly realizing that the ability to establish attractive value propositions and turn them into personalized and compelling offers across the right channel for the right customer at the most opportune moment drives customer relationships, and profits. This has led to a widespread adoption of CRM and personalization technologies by firms in different industries such as long dista...
متن کاملSimple Competitive Internet Pricing ∗
It is widely recognised that pricing is required to control congestion on the Internet. One lesson that has emerged from many proposals is that any price system should be simple and robust to competition. This is highlighted in the question currently under debate in the market for Internet services: should usage prices should be employed at all? In a duopoly model with overall positive network ...
متن کاملOn Competitive Nonlinear Pricing∗
A buyer of a divisible good faces several identical sellers. The buyer’s preferences are her private information, and they may directly affect the sellers’ profits (common values). Sellers compete by posting menus of nonexclusive contracts, so that the buyer can simultaneously and privately trade with several sellers. We focus on the finitetype case, and we provide a full characterization of pu...
متن کاملSimple Competitive Internet Pricing
The Internet is free of charge by nature but since it is being adopted as infrastructure for wide communications networks it turns into a business. The pricing is a feature that was not taken into account when engineering Internet networks. This is one of the major problems that new infrastructures have to solve in order to provide Internet services and make it profitable. This paper presents t...
متن کاملPersonalized Pricing and Quality Design
We develop an analytical framework to investigate the competitive implications of personalized pricing and quality allocation (PPQ), whereby rms charge di erent prices and o er di erent qualities to di erent consumers, based on their willingness to pay. We embed PPQ in a model of spatial di erentiation, and show how information about consumer preferences a ects multi-product rms' choices over p...
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ژورنال
عنوان ژورنال: SSRN Electronic Journal
سال: 2018
ISSN: 1556-5068
DOI: 10.2139/ssrn.3136880